Adam, this is rad. I'm NOT a creative, but perhaps creative adjacent. I am the analyst and pragmatic campaigner. I have process because it HELPS my ability to run a better campaign. That said, I'm always asking myself "am I wrong?". I love working with creative teams (they are fun) and long ago realized they operate in a different realm from what I do. I often tell them "My job is to stay the F out of your way and let you do your thing." But you words have me re-evaluating myself again. And that is good. (Love the Seinfeld comments on McKinsey).
Something I've noticed with technophiles and AI advocates. They always talk about how artists can't keep up with AI. AI will always be able to out produce an artist. As if art is something that should be mass produced.
Adam, this is rad. I'm NOT a creative, but perhaps creative adjacent. I am the analyst and pragmatic campaigner. I have process because it HELPS my ability to run a better campaign. That said, I'm always asking myself "am I wrong?". I love working with creative teams (they are fun) and long ago realized they operate in a different realm from what I do. I often tell them "My job is to stay the F out of your way and let you do your thing." But you words have me re-evaluating myself again. And that is good. (Love the Seinfeld comments on McKinsey).
Something I've noticed with technophiles and AI advocates. They always talk about how artists can't keep up with AI. AI will always be able to out produce an artist. As if art is something that should be mass produced.
They are very lost