Organizations have to view these candidates differently than in the past.

Old school "analytics" people were/are viewed as nothing but reporting monkeys or part of the IT team.

Having leaders that understand analytics can make the difference between analysts working on;

- incrementality instead of attachment rate.

- deep dive of problems instead of a stakeholder's arithmetic monkeys.

- compiling and analyzing the disparate data sources instead of "reporting"

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I'm looking to transfer my 10 years of DoD intelligence experience to the business intelligence/analytics field. I really enjoyed reading this article because it helped me get into employers' heads to figure out what values they look for.

Thanks Adam!

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